Public Relations Tips for Startup Brands Most founders want Forbes coverage. They've got a product. They've got customers. Maybe some funding. So naturally, they want the big win—the business press placement that makes their board happy. Here's the thing: You're probably skipping steps. I say this as someone who's spent 25 years watching founders pitch themselves into silence by ignoring the actual path to meaningful coverage. The Media Ladder: Why Starting Small Opens Bigger Doors Media...

PR isn't just about coverage anymore. We proved it could drive ecommerce performance. Now the question is: how do we show up in AI search?

When it comes to consumer packaged goods (CPG), the competition is fierce. Standing out in the marketplace requires more than a great...